Use AI to Handle Sales Objections (Without Needing Decades of Experience)

Sales objections are nothing new but until now, handling them usually meant Googling advice, piecing together scripts from blog posts, or relying on battle-hardened sales pros. That worked fine if you had a mature sales process and years of experience. But for everyone else, it felt like guesswork.

Now, AI lets you role play, refine, and build objection handling skills on the fly, customised to your business, your offer, and your way of selling.

Here's how it works

1. It starts simple. You tell your AI the objections you typically hear, and let it help you respond.
   1. Prompt: I want help handling sales objections. Here are some common ones I get: [insert objections]. Please respond with suggested replies that feel natural, helpful, and aligned with a consultative sales approach.
2. Once you’ve got the basics down, step it up. Ask the AI to act as your customer and run through a realistic back and forth. It can play the part, throw curveballs, and guide your responses as you go.
   1. Prompt: Act as a potential customer who’s interested in [insert product or service] but has these objections: [insert]. I’ll play the salesperson. Give me one objection at a time, wait for my response, then coach me on how to improve before continuing.

Want to get even more accurate results? Before you start, run through the Understand Me Exercise to help the AI better reflect your tone, style, and how you naturally communicate. It’s a fast way to make the role play feel like you, not a script.

A little extra

As you practice, you’ll start seeing patterns. The recurring objections that show up in nearly every deal, and the more rare ones that still matter. Use AI to collect your learnings and turn them into a reference guide.

Prompt:

Based on these objections and responses we’ve covered, generate a one page cheat sheet or playbook I can use for handling objections and training new sales staff.

Closing thoughts

You don’t need to be a seasoned closer to handle objections well. You just need reps, and AI gives you a risk free, fast learning environment to get them. Treat it like a sparring partner, keep iterating, and soon you’ll be ready for whatever the real conversation throws at you.